Showing posts with label publishers. Show all posts
Showing posts with label publishers. Show all posts

Saturday, 11 August 2012

Blurred at the edges

Don't mind me, just sneaking in at the back here. Yes, I know it's been nearly a year. Stuff, life, you know. Twitter, mostly. AAaaaaanyway. Excuse hiccups, Blogger changed while I was in my enchanted sleep and now I can't work out how to hyperlink.
Every now and then when I'm not writing about food, booze, or perfume, I write about books. There has been an almighty shriek about the infamous Fifty Shades Of Grey, and don't worry, I have no intention of dedicating a post to it, other people have covered the subject EXHAUSTIVELY. My whole Big Thing Point here is: I think what people are getting upset about at the moment is not anything to do with content, it's how it's presented. People like their genres to be crudely obvious and Fifty Shades confounds them because it's jacketed like "normal fiction" rather than being plastered with fingerwagging Parental Advisory stickers and the mark of the Beast and sold from under the counter. In point of fact it's doubly misleading because while it looks like fiction and is reputed to be terrifying civilisation-destroying porn, it is in fact a poorly-executed and soppy 1980s romance bonkbuster, pretending to be a bit transgressive with some handcuffs.
I just finished reading (and gruesomely enjoying) The Uninvited by Liz Jensen. She writes literary fiction, albeit odd and not entirely real-life, and gets reviewed in the heavyweight papers, Anthony Minghella was producing a film based on one of her books just before he died, etc etc. But if asked to classify what genre it belonged to, I would call it either Horror or Fantasy (caps because that's what we bookselly types do). Both of which are genres the average reader gets quite uneasy around. Ooh, Horror, that's all rats and gratuitous entrails, isn't it? Is Fantasy the one where it's all sodding elves and swords of mystic destiny? Publishers are obviously aware of the ghettoising of genres (I've mentioned this before), and nobody wants their book languishing in a section traditionally only visited by some but not all teenage boys, especially if it's been Orange Prize longlisted. Hence the recent trend towards blurring the boundaries. If you asked people what Susan Hill writes, they'd probably say Literary Fiction. And yet what's The Woman In Black? Well, Horror, obviously. It's even been filmed by the recently resuscitated Hammer. David Mitchell writes SciFi, because frankly Cloud Atlas is mostly that, and is being filmed by the Wachowski Brothers (that's The Matrix to you). So does Murakami. What it is, and this is all it is, is jacket design* and placement in shops. I'm personally all in favour of it, as anything that expands the boundaries of what people think is "literary" is a great thing. I would even be happy if there was a stretch the other way, so all bookshops had to have a tiny awful ghetto of a section called Novels About Middle-Class Women Having Nervous Breakdowns At Holland Park Dinner Parties.

*As an example, which of these would you buy? They're all the same text inside. What if you were told the appalling Regency Romance cover cost a fiver less than either, but in order to buy it you had to go to a separate section of the bookshop called Romance Novels?

Saturday, 10 October 2009

A brief rant

So the bookselling world rejoices in the extremely well-deserved Booker win of Hilary Mantel's Wolf Hall. A marvellous and thoroughly absorbing read (as opposed to "absorbent" - Dan Brown's entire oeuvre springs to mind). And once again, a situation arises that any bookseller out there will be wearily familiar with. What, I ask the rest of you, would most people do on hearing that a book has been given a prize? Why, they may wish to buy it, or if not actually buy it, to pick it up and leaf through a few pages. So what do the publishers do, with distressing and lemming-like regularity, in the face of this sudden burst of publicity and interest? They re-issue the book with the words "Winner of the 2009 Man Booker Prize" on the front cover. And while the book is being thus reissued, it is usually impossible to get copies. Which means that a good percentage of people who might otherwise have bought the book in a frenzy of literary good will, unable to get a copy right now this minute, may change their minds and not buy it at all. Seriously, has no publisher ever thought that it might be a good idea (and a huge financial saving) simply to print rolls of stickers saying "Winner of the 2009 Man Booker Prize" and send them out to bookshops/distributors etc? I can't possibly be the only person who's had this idea...

Saturday, 12 April 2008

Behold BOTH my domains.

Probably the first thing anybody does these days when they have a GREAT NEW IDEA is to rush out (or in) and buy the appropriate domain name. Done it twice in the last 6 months myself. When you think about it it's not really very different from congratulating yourself on the fantastic storage space you have in your flat - and having nothing to put in it. So as per my post ages ago about the website - well, it's still a twinkly domain name that Alan Bennett hasn't so far taken exception to, although apparently his publishers are mildly troubled and think people googling his latest book will get us by accident. Pause here for blurt (or "spit-take" for anyone else who's a fan of Studio 60). The likelihood of a tiny bespoke book website getting enough hits to come further up a search engine than The Latest Work By One Of Britain's Best-loved Authors is similar to the likelihood of me being America's Next Top Model (likelihood lessened by the fact that I don't live in America, nor am I in any sense American) (modelling credentials equally thin).
The other website was part of a flurry of craft-based activity between me and two friends. I won't go any further, not because it's some big secret or anything, just because the domain name contained the word "muff" (yes, we know) and we were laughing too hard when we bought it to think about actually DOING anything with it.
AAAAAnyway. At work today (Sat) and ploughing through a couple of crates of returns to process. Don't worry, that's all the jargon you're going to get. In real terms, this means I'm out the back with a bucket of coffee while someone else does all the real work.

Oh yeah PS - this week I are be mostly reading "The Dud Avocado" by Elaine Dundy, "Prester John" by John Buchan, "The Magician's Doubts" by Michael Wood, "The Post-Birthday World" bu Lionel Shriver, and "The Oxford Murders" by Guillermo Martinez.